George and Mary

George and Mary

[Prelude]
There's this really stupid bank commercial here from Cosmos Bank featuring two cartoon characters, George & Mary. Cosmos was the first bank to come out with a cash card about 3 years ago, and you always see George and Mary cut outs at the front door, or on billboards, or worse yet, the George and Mary musical theme song TV commercial. It's like Cats meets Jetsons kind of music.

[Dream]
The bank president calls me up. "My god, what do we do?"
"I don't know, what do you normally do?" I reply.
"George has died!"
"Oh that's terrible."
"Now Mary is all alone."
"My condolences. She'll manage."
He sounds panicked. For good reason. How do you explain the death of a cartoon character to the millions of people using their cash cards?
"But how do you promote 'George & Mary' cards when there is no George?" the bank president asks.
"Maybe your marketing people can do a campaign where Mary gets a boyfriend," I offer. "Jack & Mary. Bob & Mary. Steven & Mary. Take your pick."
"But people will be confused. We all could identify with George. He was why people focused on Mary."
"Dude, he's a dead cartoon figure. People will get over it."
Then I hung up and went back to sleep.

Posted to Dreams by corbett at 09:44 AM
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17:08:38 01/13/05